California (NY Today) Google has announced the introduction of AI Overviews, an advertising feature, in Asian markets, including Pakistan, later this year.
The move aims to provide businesses with new opportunities to reach consumers directly through AI-generated summaries in Google Search.
According to Express News, AI Overviews, which is now used by more than 1.5 billion people worldwide, is driving more than 10 percent growth in specific types of queries in key markets and has also seen a significant increase in commercial queries.
Now that ads are being added directly to these overviews, businesses in Pakistan will have more opportunities to connect with people and guide their decision-making.